Privacy Policy

Privacy Policy

Sunshine Psychiatry respects your privacy and is committed to protecting personal information collected through our website, forms, communications, and text messaging services.

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Website sunshinepsychiatry.net
Effective Date June 9, 2026

1. Overview

This Privacy Policy explains how Sunshine Psychiatry may collect, use, disclose, and protect personal information when you visit our website, fill out a form, request an appointment, contact our office, subscribe to updates, or communicate with us by phone, email, or text message.

This Privacy Policy applies to information collected through our website and related communications. It does not replace any separate Notice of Privacy Practices that may apply to protected health information handled in connection with patient care.

Please note: If you are a current or prospective patient, information you provide through forms, scheduling tools, or office communications may also be subject to healthcare privacy requirements, depending on the nature of the information and how it is collected or used.

2. Information We Collect

Information you provide directly

We may collect information you choose to submit, such as:

  • Name
  • Email address
  • Phone number
  • Preferred location or appointment type
  • Messages, questions, or other information you include in forms
  • Communication preferences, including text-message opt-in preferences

Information collected automatically

When you use our website, certain technical information may be collected automatically, such as:

  • IP address
  • Browser type and device type
  • Pages viewed and time spent on pages
  • Referring website or source
  • General usage, performance, and diagnostic data

3. How We Use Information

We may use personal information to:

  • Respond to inquiries and requests
  • Coordinate appointments, scheduling, and follow-up communication
  • Send administrative, service, and office-related messages
  • Provide requested text messages, reminders, or updates when you have consented
  • Improve website performance, usability, and security
  • Maintain records, troubleshoot issues, and prevent fraud or abuse
  • Comply with legal, regulatory, and professional obligations

4. How We May Share Information

We do not sell your personal information. We may share personal information only as reasonably necessary for business, service, operational, legal, or healthcare-related purposes, including with:

  • Website hosting, security, analytics, or technical service providers
  • Scheduling, communication, or form-processing providers
  • Professional advisors, including legal, compliance, and accounting support
  • Government, regulatory, or law-enforcement authorities when required by law
  • Successors or counterparties involved in a business transition, if permitted by law

We may also disclose information when necessary to protect our rights, protect patient safety, investigate abuse or misuse, or comply with valid legal process.

5. Cookies, Analytics, and Website Technologies

Our website and service providers may use cookies, pixels, local storage, analytics tools, and similar technologies to operate the site, remember preferences, understand usage patterns, improve performance, and measure traffic or engagement.

You can often manage cookies through your browser settings. Disabling some cookies may affect site functionality or user experience.

6. Forms, Appointment Requests, and Online Communications

If you submit a contact form, appointment request, or other online inquiry, the information you provide may be routed through website tools, email, scheduling services, or other internal workflows used by our office.

Please avoid sending highly sensitive or unnecessary medical details through general website forms unless the form specifically requests them and you are comfortable doing so.

Online forms, website messages, and general office email should not be used for urgent or emergency situations. If you feel unsafe or need immediate help, call 911 or go to the nearest emergency room.

7. SMS / Text Messaging Privacy and Terms

Text messaging disclosure: By opting in to receive text messages from Sunshine Psychiatry, you consent to receive SMS or MMS messages related to appointments, office communications, care coordination, account or scheduling updates, and, where permitted and separately consented to, promotional or informational messages.

SMS Consent and Opt-In

We only send text messages to individuals who have provided consent or where texting is otherwise permitted by law. Consent to receive text messages is not a condition of purchasing services or receiving care.

Message Frequency

Message frequency may vary depending on your relationship with our office, your appointment activity, and the types of communications you choose to receive.

Message and Data Rates

Message and data rates may apply depending on your mobile carrier plan.

Opt-Out Instructions

You can opt out of non-essential text messages at any time by replying STOP. You may also contact our office directly to request that text communications stop or be limited.

Help Instructions

For help with our text messaging program, reply HELP or contact us at info@sunshinepsychiatry.net or (239) 202-0932.

Opt-Out Processing

We will make reasonable efforts to process revocation or opt-out requests promptly and in accordance with applicable law and carrier requirements.

SMS Data Use and Sharing

Information collected in connection with SMS communications may include your phone number, carrier-related information, message content, message history, delivery status, and opt-in or opt-out records.

SMS consent, phone numbers collected for SMS purposes, and related messaging data will not be sold. We do not share SMS consent with third parties or affiliates for their own marketing purposes.

Examples of text messages we may send
  • Appointment confirmations
  • Appointment reminders
  • Scheduling updates or office notices
  • Requested follow-up communications
Important reminder

Text messaging may not always be secure. Please do not use text messaging for emergencies or to send highly sensitive information unless specifically instructed to do so through a secure process.

8. HIPAA and Medical Information

If Sunshine Psychiatry is acting as a covered healthcare provider with respect to certain information, protected health information may also be governed by applicable healthcare privacy laws and a separate Notice of Privacy Practices.

This website Privacy Policy is intended to describe general website, communication, and business privacy practices. It does not replace any separate patient-facing notice that may apply to protected health information created, received, maintained, or disclosed in connection with treatment, payment, or healthcare operations.

9. Children’s Privacy

Our website is not intended to collect personal information directly from children without appropriate authorization. If you believe a child has submitted personal information through our website without appropriate consent, please contact us so we can review and address the issue.

10. Your Choices and Privacy Rights

Depending on how you interact with us and where you live, you may have choices regarding the personal information you provide, including the ability to:

  • Request that we update or correct certain information
  • Ask questions about how your information is used
  • Withdraw consent from optional communications, including SMS updates
  • Request that we stop certain marketing or non-essential communications
  • Manage cookies through your browser settings

Any rights that may apply are subject to applicable law, identity verification, technical feasibility, healthcare record obligations, and other lawful limitations.

11. Data Security and Retention

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, misuse, alteration, or destruction.

No website, internet transmission, email system, or text messaging channel can be guaranteed to be completely secure. We retain information for as long as reasonably necessary for the purposes described in this Policy, including legal, operational, healthcare, recordkeeping, and compliance needs.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, website features, legal requirements, or operational needs. When updates are made, we will revise the effective date at the top of this page.

14. Contact Us

If you have questions about this Privacy Policy, our SMS communications, or how information is handled, please contact Sunshine Psychiatry: